Accounting & Bookkeeping
It’s been a tough summer. First, the COVID pandemic slowed down commerce, and most recently the massive wildfires are...
The primary goal of many wineries is to develop, cultivate and produce products that promote repeat business and retain...
Accounting and bookkeeping are the heartbeat of the business side of your winery. Unfortunately, these critical...
It is common for small wineries to avoid raising their prices for an extended period of time. This is due to a variety of...
Producers and consumers place great value on where their wine grapes are grown. The famous wine-grape producing areas—such...
As wineries search for growth in today’s digital world, the accountant vs bookkeeper debate has become all the more...
Direct-to-consumer sales continually grow in importance for small wineries in the face of distributor consolidation.
Most small wineries fail to properly maximize profit when setting prices. In fact, most wineries evaluate and change their wine pricing too infrequently
R&D is often associated with technology and life science companies from Silicon Valley and San Francisco, but head less than 100 miles north into wine country, or any other appellation across the United States
We have seen wineries set prices incorrectly (and not maximize profit), waste precious working capital on production on their less-profitable wines, and lose money on wines because they set marketing and programming budgets using a simple average cost, rather than a product-specific cost.
7250 REDWOOD BLVD,
NOVATO, CA 94945
1 HARBOR DRIVE #300
SAUSALITO, CA 94965
t: (415) 418-0020
Protea’s goal is to provide, at costs below the market average, timely, accurate, and high-quality financial information on which a business can act.