Setting Budgetary Targets in Wine Accounting: Steps to Achieve Success

The world of winemaking is a delicate dance between art and science, passion and business acumen. While crafting exquisite wines is an art form, managing the financial side of your winery requires a strategic and disciplined approach. At the heart of this lies the crucial process of setting budgetary targets. At Protea Financial, we understand…
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Protea Weekly – Episode 47 – Do you need a niche? Maybe?

In this conversation, Zane Stevens discusses his experiences at the Intuit Connect 2024 conference and emphasizes the importance of niching in the accounting industry. He shares insights on how focusing on a specific market, particularly the wine industry, has allowed his firm, Protea Financial, to build expertise, improve operational efficiency, and foster trust with clients….
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Protea Weekly – Episode 18 – Tech updates

In this episode, Zane Stevens discusses the implementation of three new technologies at Protea Financial: Guru Reach Reporting, and Karbon Client Tasks. Guru is an internal intranet system that consolidates important company documents, training information, and standard operating procedures. Reach Reporting has improved the quality of management reporting to clients and increased client engagement. Karbon…
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Protea Weekly – Episode 17 – Is Ego getting in our way?

In this episode, Zane Stevens discusses the importance of continuously improving and the role of ego in hindering progress. He emphasizes the need for diversity of ideas in the accounting industry and encourages accountants to be open-minded and receptive to different opinions. Zane also highlights the importance of embracing different methodologies and approaches to running…
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Wine Accounting 101: Understanding the Basics

Wine accounting is an essential part of the wine industry, but it can often be daunting and confusing, especially for those new to the business. Protea Financial offers wine accounting services tailored to meet your needs and help you understand the basics. Our goal is to help break down the complexities of wine accounting into…
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What is a W-2?

One vital task every business owner must do annually is generate and submit W-2 forms to their employees, the IRS, and other entities. These forms are important because without them, employees cannot complete their tax returns. However, while some parts of the form are fairly self-explanatory, some are not. Understanding what a W-2 is and…
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