Helping Wineries Thrive Through Clear Financial Reporting – Powered by Reach Reporting

At Protea Financial, we know that running a winery is more than a full-time job—it’s a labor of love. Whether you’re walking the vineyard rows, managing a tasting room, or prepping for harvest, your focus is on the craft, the experience, and the wine itself. But there’s another side to every successful winery: the financial…
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Every Touchpoint Matters: The Secret to Creating Remarkable Employee & Customer Experiences

Unreasonable Hospitality in Action: Turning Everyday Moments into Extraordinary Culture Will Guidara’s philosophy of unreasonable hospitality isn’t about grand gestures—it’s aboutintentionality. At his restaurant, Eleven Madison Park, the number one restaurant in the world,the team examined every single touchpoint a guest might encounter and asked: “How can wemake this better?” Imagine applying that same lens…
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The Power of Unreasonable Hospitality: How Putting Employees First Transforms Business Success

When people hear the word hospitality, they think about restaurants & hotels. But what if hospitality wasn’t just about guests what if it became the foundation for how businesses treat their employees?Will Guidara, author of Unreasonable Hospitality, revolutionized the fine dining industry by creating extraordinary guest experiences. But his philosophy isn’t just for restaurants, it’s…
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Focus on What You CAN Control – Making Your Customer List Work for You

With so much uncertainty in the world right now – particularly in our industry – it can feel like there is a lot that is beyond your control as a winery owner. And you’re right – you cannot control tariffs, or regional visitation, or rising costs. But one thing you CAN control is your customer…
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How InnoVint is Transforming Winery Inventory Costing: Reducing Costs & Increasing Efficiency

Running a winery is no small task. Between managing grape harvests, overseeing production, and ensuring bottles make it to market, financial tracking can easily become overwhelming. Many wineries still use spreadsheets or other outdated systems to track costs, inventory, and government paperwork. These manual methods take up valuable time, carry more risk of error and…
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The AI Tightrope: Walking the Line Between Innovation and Pitfalls (and Why You Need a Guide)

Artificial intelligence. It’s the siren song of the 21st century, promising to revolutionize everything from the nuanced art of winemaking to the meticulous world of accounting, and especially the ever-shifting landscape of digital marketing. While the potential is dazzling, the reality is more nuanced. Blindly leaping onto the AI bandwagon without a seasoned guide can…
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